Our series of book recommendations to empower talent and fuel brands.

Why Perpetual recommends it
L. David Marquet’s Turn the Ship Around! tells the story of his command of the USS Santa Fe, a nuclear submarine he inherited with the worst retention and performance record in its fleet, and how he transformed it by deliberately giving control to the crew instead of centralising every decision at the top.
Marquet’s central shift was moving from a ‘leader-follower’ model, where the crew waited to be told what to do, to a ‘leader-leader’ model, where every crew member was trained and trusted to think and decide within their own area of responsibility.
A key mechanic in the book is replacing ‘permission-seeking’ language, requesting permission to act, with ‘intent-announcing’ language, stating what someone intends to do and why, which shifts ownership of the decision to the person closest to the information.
We recommend this book constantly in our empowerment and team development work because it’s one of the clearest real-world examples of what happens to performance and retention when leaders genuinely distribute decision-making instead of just talking about empowerment.
- Leader-leader models outperform leader-follower models when the crew is properly trained and trusted
- Replacing permission-seeking language with intent-announcing language shifts real ownership downward
- Distributed decision-making requires genuine competence-building, not just delegation in name
- Retention and performance both improved once ownership moved closer to the people with the information
For one week, ask your team to state their intended action and reasoning before asking for approval, and practise responding with ‘very well’ instead of redeciding for them.
We give this book five out of five stars.