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Perpetual: Reads | HBR’s 10 Must Reads: On Making Smart Decisions

Our series of book recommendations to empower talent and fuel brands.

Perpetual: Reads | HBR's 10 Must Reads: On Making Smart Decisions

Why Perpetual recommends it

HBR’s 10 Must Reads: On Making Smart Decisions pulls together some of Harvard Business Review’s most influential articles on judgment and choice, spanning behavioural economics, group decision-making and the organisational conditions that make good decisions more or less likely.

The collection is valuable precisely because it doesn’t offer a single unified theory: instead it exposes leaders to a range of lenses, cognitive bias, incentive design, dissent and debate in the room, that all shape how decisions actually get made inside real organisations.

A recurring theme across the essays is the danger of premature consensus: teams that move to agreement too quickly, without genuine debate, tend to make worse decisions than teams that deliberately create space for dissenting views before committing to a course of action.

We recommend this collection for leadership teams specifically, because it works well as a shared reading set that sparks discussion about how your own team actually makes its highest-stakes calls, rather than assuming the process is fine simply because decisions get made.

  • Good decisions depend as much on process design as on individual judgment
  • Premature consensus is a common, underrated cause of poor group decisions
  • Cognitive biases operate below awareness, which is why structured checks matter
  • Different decisions call for different decision-making structures, not one default approach

In your next leadership team meeting, explicitly assign someone the role of devil’s advocate before a decision is finalised, and protect their airtime to make the case against the leading option.

We give this book four out of five stars.

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