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Central National Gottesman | mission cascade

Central National Gottesman is one of the world’s largest distributors of pulp, paper, packaging, tissue, newsprint, and plywood. The company employs over 3,000 staff in more than 150 locations in 48 cities across North America and in 26 countries around the world, including 43 warehouses and 53 retail stores. CNG has been family-owned since it was founded in 1886, spanning 5 generations of family leadership and ownership.

See below how we helped CNG accelerate their business and take the next step on their journey.


SITUATION

Historically – Client success arose out of relationships in logistical networks and individual cultural savvy. They wanted a structured approach to their business They wanted to have a Multi-Year Strategy. Along with Purpose, Vision and MIssion

TASK

We leveraged a Case Study and we facilitate a provocative experiential and interactive session that allowed the team to explore the macro environment facing their business and devise a new way forward

ACTION

Planning sessions with the Executive Leadership. We had alignment sessions in multiple regions across the company. We completed three mission cascades

RESULT

Team is well on its way to achieving the 2025 vision. Consistently updating their annual plans on strategic direction Developed a newer category. Innovated across

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